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In: Business Strategies

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What’s Your Because

I just attended the Natural Products Expo East. Thousands of new and unique products screaming for the attention of natural products...

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Six Steps to Passionate Customers

Six Steps to Passionate Customers At the turn of the century John Wannamaker was quoted as saying something that has resonated...

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Six Ways to Create Small Business Loyalty

Unusual Local Experiences Create Passionate Customers The local movement has gained a lot of steam in the past few years, but...

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Seven Parts of a Great Annual Plan

Building an annual plan is an important catalyst to reaching your business goals. One of the biggest mistakes in businesses is...

Customer Feedback

Grow Your Business Through Customer Feedback – and How to get it Done!

I started my marketing career at Procter & Gamble, the world leader in consumer marketing.  Early on at P&G you learn...

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Three Ways to Lose Less Business

In my last post, Five Ways to Make More Money in Business I talked about ways that building a strong brand will...

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Building a Brand Isn’t Enough

Building a Brand Isn’t Enough to Succeed Your brand is a big deal, but not the biggest Your brand is important...

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Five Ways to Make More Money in Business

In my post, Your Brand Isn’t What You Think It Is, I discussed the concept of what your brand really is. ...

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Your Brand Isn’t What you Think it is

Your brand isn’t what you think it is?  How can I make such a claim?  Who am I to tell you...